Giuliani, Huckabee And Kucinich Advertise On Searches For Sam Brownback

SamBrownback.com is currently owned by a squatter (someone who owns the domain in hopes of selling it). The address doesn’t contain a web page; rather, it just has a list of sponsored links, which it collects from an internet advertising service (most likely Google’s “Adwords”). Yesterday evening, I accidentally went to SamBrownback.com instead of Brownback.com and noticed that Rudy Giuliani, Mike Huckabee and Dennis Kucinich had advertisements that appeared on the site (advertisements are pictured left, screen shot of site can be found here). Please note that this does not necessarily mean to advertise on this particular site, but rather that they chose to advertise in searches for Sam Brownback.

I can understand why Rudy Giuliani and Mike Huckabee would want to cross advertise on searches for Sam Brownback, since they are competing in the same primary and thus competing amongst the same group of supporters. The big question is: Why is Dennis Kucinich advertising on searches for Sam Brownback?

He’s not likely to gain any supporters directly from this; however, by drawing people who would be interested in Sam Brownback to his site, he’s likely to raise awareness about himself amongst a group of people that a) probably doesn’t know him and b) would probably be very happy to criticize him if they did know him. Thus, it seems to that Kucinich is painting himself as a target for conservatives. I imagine his campaign hopes that by fostering/feeding criticism about Kucinich on the right, buzz will be generated on the left as they response. Regardless of what you think about this political strategy, it wreaks of desperation.

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